Job Description – Digital Marketing Specialist

We are looking for a Digital Marketing Specialist to plan, execute, and optimize online marketing campaigns that drive brand visibility, leads, and growth for our clients.

Key Responsibilities

• Manage SEO, SEM, social media, and paid ad campaigns

• Perform keyword research and competitor analysis

• Optimize website content for search engines

• Track campaign performance using analytics tools

• Plan content calendars and branding strategies

• Improve conversion rates and ROI

Requirements

• 1–3 years of experience in digital marketing

• Strong knowledge of SEO, Google Ads, Meta Ads

• Experience with Google Analytics & Search Console

• Understanding of content marketing and branding

• Analytical mindset with performance-driven approach